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Why join Pogo?

This could be huge if brands stop guessing what shoppers want and start buying answers from people who actually bought the product. Pogo, a New York consumer research company, pays people to share verified receipts, card transactions and app usage, then turns it into research for brands. It has raised $15M in four rounds, with The Twenty Minute VC and Slow Ventures backing it, and posted 11 new roles in 30 days.

JustBacked's take, based on Pogo's own site and its funding and hiring data.